The Mark Challenge
A remarkable first time for the MIP team

12 - 04 - 2017

Alessandro, Barbara, Felipe and Germana, MBA students, are excited as they depict their project “Estia – Home Collection”. They have a good reason to be so thrilled, as they are one of the seven teams competing in the final of The Mark Challenge on April 25th.
This competition, held by the International University of Monaco, ask students to present a luxury or premium business idea that includes a charity or social impact dimension.

Actually, Estia’s idea is to develop an exclusive home collection platform connecting customers with artisans, to create home care accessories as real pieces of art. The mission is inspiring clients with unique hand-made products, while leading the way for world artisan’s heritage development.

Awards aside, the challenge represents also a tremendous networking opportunity. Indeed, students will pitch their business idea in front of a professional panel of potentials investors and community leaders.

We are really proud of our students that, within the very first partaking of MIP in the competition, achieved to be in the final! Good luck!